Buy North Idaho Logo - Branding Standards

There is perhaps no single element more important to branding than the consistent use of the logo. The following "rules" are key in building brand equity that tie together the look and feel of all your marketing materials for the Buy North Idaho campaign. These rules are often referred to as “brand standards.” Ideally, brand standards do the double duty of creating awareness of the brand and differentiating it from the competition.


Click on the link below to view/print our Brand Standards PDF.